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Osmolarity: Does an isotonic drink really remain isotonic in the stomach?
Isotonic drinks are often presented as THE ideal hydration solution for runners: osmolarity identical to that of blood, rapid absorption... in short, an enticing promise on paper.
But does a so-called isotonic drink actually remain isotonic once in the stomach ? Not so sure. Between gastric acidity and digestive processes, this beautiful theory can quickly be shattered.
Well done for asking yourself this question, because not all runners or endurance athletes have dug that deep! Now let's see why the term "isotonic" is often a marketing simplification and how the Black Belt energy drink offers a much more reliable solution and is committed to staying honest with its customers!
What is osmolarity and why is it important?
Osmolarity is the concentration of dissolved particles in a liquid. In our case, this refers to the carbohydrates and electrolytes present in a sports drink.
• A hypotonic drink: it contains fewer particles than blood → very rapid absorption but risk of excessive dilution.
• An isotonic drink: same concentration as blood → perfect theoretical balance for efficient absorption.
• A hypertonic drink: more concentrated than blood → slower digestion, risk of gastric disorders.
In theory, an isotonic drink ensures optimal and rapid hydration, but in practice, it does not remain isotonic for very long ...
You know, theory is good...but it never happens like that in reality. I think you have plenty of examples of races that you planned well and yet didn't go according to plan (and yes, it doesn't only happen in sport).

Why does an isotonic drink lose its osmolarity in the stomach?
Sorry for the illusions... but the stomach isn't just a passive reservoir; it's a veritable chemical grinder. Several factors modify the osmolarity of a drink as soon as it reaches it:
1. Stomach acidity changes the composition of the drink
The stomach produces powerful acids to break down food and aid digestion. This acidity:
✅ Change the carbohydrate structure of the drink.
✅ Alters the initial osmolarity, making the drink more or less concentrated than at the start.
Sorry for the shield levers of brands defending a well-established product on the market, but unfortunately, this is a problem of outdated knowledge and belief that science is correcting today.
2. Electrolyte absorption is uneven
Some electrolytes like sodium and potassium are absorbed more quickly than others, again changing the osmotic balance as digestion progresses.
3. The presence of other foods influences osmolarity
If you drink your drink with an energy gel, a bar or even a meal, this whole mixture further changes the total osmolarity of the gastric contents.
And then if we talk about gastric acid, it's because it's not gentle with the elements that gastric acid encounters! So believing that osmolarity will remain intact is a bit of an illusion.
I think you have already understood the conclusion of the article on osmolarity and digestion but there are still things to say
💡 Conclusion: An isotonic drink is therefore only isotonic in its bottle. Once ingested, its osmolarity inevitably changes.
The problem with marketing isotonic drinks
The term "isotonic" is widely used as a marketing argument to suggest perfect absorption.
🚨 In reality, no drink can guarantee constant osmolarity after ingestion.
What really matters is:
✅ A balanced formulation to avoid blood sugar spikes.
✅ Progressive assimilation of carbohydrates for a constant energy supply.
✅ A good supply of electrolytes to avoid dehydration.

Why Black Belt doesn't sell dreams, but efficiency
At Black Belt, we have chosen a more honest and effective approach: rather than calling it an isotonic drink, we have developed an energy drink that actually delivers on its promises, and yet we could have promoted it too.
1. An energy drink optimized for runners
Our Black Belt energy drink offer:
✅ A precise blend of carbohydrates for stable energy, without fatigue.
✅ Gradual absorption, leading to photos and drops in blood sugar.
✅ An optimal supply of electrolytes, ensuring effective hydration.
2. A dual function: energetic and isotonic
It offers the benefits of an isotonic drink, while being:
✅ Stable over time, regardless of digestion.
✅ Effective over time, even during long efforts.
✅ Designed for running, without causing a feeling of thirst.
💡 Why choose between an energy drink and an isotonic drink when you can have both?
Conclusion: Forget illusions, choose efficiency
Isotonic drinks sound good on paper, but they don't really stay isotonic once ingested. Stomach acidity and digestive processes alter their osmolarity, making this marketing argument often exaggerated. This is why, even though we could use the term isotonic drink to "be like the others" on our packaging, we prefer the term energy drink.
Rather than focusing on a flimsy promise, Black Belt offers a truly effective energy drink:
✅Constant energy without blood sugar spikes.
✅ A good balance between hydration and performance.
✅Optimal digestive tolerance for long efforts.
Do other runners a favor and share this article with them!